The Ardex Group is a global manufacturer of building materials (especially construction chemicals) based in Witten, near Dortmund. Today, it has 53 subsidiaries with a total of approx. 3,300 employees in over 100 countries worldwide. Ardex is one of the global market leaders in the field of high-quality specialty construction chemicals and systems.

1.

Challenge Introduction

Development of business cases based on data from smart floors in the context of buildings and construction projects / building automation and utilization management.

2.

Challenge Details

As part of its focus on innovation and the future, the Ardex Group’s innovation unit also develops applications and business models that lie outside the Group’s previous and typical business areas. In the course of these activities, the Ardex Group also works together with startups on innovative technologies and business models that help the Ardex Group set the course for a continued successful future. As part of the DOaccelerate program, the Ardex Group is looking for startups that develop innovative solutions and business models based on innovative products and technologies.

Specifically, the Ardex Group has developed an intelligent floor and is in the process of launching it on the market. The intelligent floor captures the data and activities of people walking on it or interacting with the floor in other ways. The Ardex Group plans to add this intelligent floor to its product portfolio in the coming year and offer it to its customers for integration into smart home and building projects. Initial tests have already been implemented and corresponding data can be collected and used. The Ardex Group would like to use this intelligent floor to develop use cases and business models and offer various target groups value-added functions tailored to their needs.

For the DOaccelerate program, this specifically means that the Ardex Group will make the data collected by the floor available to startups and would like to jointly develop business models based on this data and their own products. The following data is collected and can be provided:

– Motion data (raster resolution 25 cm x 25 cm)
– Event data
– Dwell time

What does this mean for you? Outline your ideas & concepts and apply with a short presentation of your products & business models for the DOaccelerate program. So, how can you use the mentioned data or base your application on it? Are you interested in thinking through new use cases and putting them into practice? Then apply and work together with the Ardex Group as part of the DOaccelerate program.